Profile Title
Strategic Media Marketing Specialist
My Pitch
• Recognised as a go-getter and creative enabler, with more than 8 years of proven expertise in strategic marketing and branding within the media, IT and communications spectrum.
• Strengths include: Resourceful, Extremely Organised, Open Minded, Able to handle multi-tasks, High adaptability and Confidence.
• Well respected executive with high professional standards for achieving and exceeding goals and objectives.
• Strengths include: Resourceful, Extremely Organised, Open Minded, Able to handle multi-tasks, High adaptability and Confidence.
• Well respected executive with high professional standards for achieving and exceeding goals and objectives.
Personal Particulars
Name / Nickname
: Adzfar Aziz [Ed]
Skype ID
: ad27ar
Gender
: Male
Age
: 31
Nationality
: Malaysia
Current Location
: Petaling Jaya, Malaysia
Expected Pay
: MYR 7,500.00 (Monthly)
Status
:
Seeking full time employment
Seeking contract employment
Open to freelance
Open to explore any opportunity
Seeking investor/partner
Offering Services
For Networking
Seeking contract employment
Open to freelance
Open to explore any opportunity
Seeking investor/partner
Offering Services
For Networking
MSN ID
:
-
Yahoo! ID
:
-
GoogleTalk ID
:
ad27ar
Facebook Profile
LinkedIn Profile
Twitter ID
Special Skills
1.
Strategic Marketing
2.
Media Planning
3.
PR, Publicity, Corporate Communications and Promotions
4.
Project Management
5.
Internet Marketing
Experience
VP, Strategic Marketing & Media (Managerial), 2009 - Present
Leaderonomics Sdn Bhd
Petaling Jaya, Malaysia
1. Business leader for iLeaderonomics.com, a new online venture to market and sell Leaderonomics business offerings, corporate services, leadership programs, youth camps, books, DVDs and multimedia content development. Head the strategic marketing and creative multimedia division to produce a range of creative content for the learning, entrepreneurship and youth department.
Key Account Manager & Brand Friendly Marketer (Managerial), 2008 - 2009
BFM Media Sdn Bhd
Petaling Jaya, Malaysia
1. Closed the biggest key accounts for long term media sponsorship on BFM 89.9 worth RM1 million within 3 months of joining, namely managing CIMB and DiGi accounts.
2. Part of the pioneer team at BFM 89.9, starting-up the first Malaysian Business Radio station, that now has a significant following among working professionals and business owners.
2. Part of the pioneer team at BFM 89.9, starting-up the first Malaysian Business Radio station, that now has a significant following among working professionals and business owners.
Senior Executive, Strategic Markeing (Managerial), 2007 - 2008
Maxis Communications
Kuala Lumpur, Malaysia
1. Played a critical role in increasing Hotlink’s market share using all marketing levers including above/below-the-line marketing, online marketing, project management and Maxis’ and Hotlink’s media agencies to cater for target segments in the East Coast region.
2. Managed the Hotlink Walk branding exercise in Kuantan within specific budget, building brand affinity and enhancing Hotlink’s value proposition in the East Coast market.
2. Managed the Hotlink Walk branding exercise in Kuantan within specific budget, building brand affinity and enhancing Hotlink’s value proposition in the East Coast market.
Executive, Marketing and Promotions (Managerial), 2005 - 2007
AMP Radio Networks
Kuala Lumpur, Malaysia
1. Successfully implemented the re-branding and marketing exercise for SINAR FM with a look of becoming the Best of Retro Music for Malay radio station in Malaysia (i.e. ‘Muzik Retro Terbaik’). Involved directly with the production of its TVC, press, and integrated promotions.
2. Championed from concept to implementation of SINAR FM survey strategies and tactics which include ‘Gegaran Retro Sinar’, with a record survey result of 2.3 million listeners for 2 consecutive years (2006 & 2007).
2. Championed from concept to implementation of SINAR FM survey strategies and tactics which include ‘Gegaran Retro Sinar’, with a record survey result of 2.3 million listeners for 2 consecutive years (2006 & 2007).
Education
Bachelor's Degree in Engineering and Business Studies
University of Warwick, Coventry, United Kingdom, 2003
Specialised in Manufacturing Engineering and Information Management subjects.
Final Year subjects all excelled with honours includes Information Systems, Strategic Information Management, Operational Research for Strategic Planning, Nature and Methods of Operational Research, Marketing Analysis, Management Accounting and Corporate Strategy
Final Year subjects all excelled with honours includes Information Systems, Strategic Information Management, Operational Research for Strategic Planning, Nature and Methods of Operational Research, Marketing Analysis, Management Accounting and Corporate Strategy
Higher Secondary/STPM/"A" Level/Pre-U in Mathematics, Further Maths, Physics & Chemistry
Abingdon School, Oxfordshire, Oxford, United Kingdom, 1999
24 point in Mathematics, Further Mathematics and Physics
Primary/Secondary School/SPM/"O" Level in 9 subjects
Sekolah Alam Shah, Kuala Lumpur, Malaysia, 1996
Grade 1, Aggregate 8 with 7A’s
Awarded Overall Best Student for Bahasa Malaysia for 2 consecutive years.
Awarded Overall Best Student for Bahasa Malaysia for 2 consecutive years.
My Details
May 2009
Money and You (R) Graduate
Warwick Alumni Malaysia (WAM): Pioneer publicity officer
Oct 2003 – Feb 2004
PETRONAS Graduate Training Programme, PERMATA, Bangi, Malaysia
• Successfully completed the 6 weeks ‘Intensive English and Towards Personal Excellence’ programme organised by PETRONAS Education Unit.
• Elected leader (Penghulu) of the group. Organised group activities including bowling tournament and producing souvenir VCDs for the participants.
• Attached with the IT and Media Services Department of Universiti Teknologi Petronas (UTP) as an IT Executive trainee under the same programme.
Sept 2002 – June 2003
Residential Computing Advisor (RCA), warwickpiazza.net, Information Technology Services, University of Warwick
• Part of a ‘pilot’ team of 12 students working as a support system to maintain the efficiency of the University residential network.
• Setting up of the ‘PiazzaClick’, an online newsletter for students about safe-computing and network security as part of a group project.
2001 – 2003 University of Warwick, UK
Malaysian Students Association (MSA)
• Webmaster. Maintenance and administration of the society’s website.
• Involved heavily in the administration, acting and performing in the Warwick University Malaysia Night, the biggest event for the MSA, which attracted more than 500 people at the Warwick Arts Centre for 2 consecutive years.
• Choreographed and performed the Malay Martial Arts Silat demonstration for the One World Week Event, a showcase of international cultural gathering.
• Represented the MSA in football and won numerous tournaments.
July 2000 Kalsom Project Charitable Organisation, Malaysia
Facilitator, Volunteer work at a rural school in Johor, assist and motivate students from poor socio-economic backgrounds to improve academically.
Languages : Malay (fluent) English (fluent) Arabic (basic)
Money and You (R) Graduate
Warwick Alumni Malaysia (WAM): Pioneer publicity officer
Oct 2003 – Feb 2004
PETRONAS Graduate Training Programme, PERMATA, Bangi, Malaysia
• Successfully completed the 6 weeks ‘Intensive English and Towards Personal Excellence’ programme organised by PETRONAS Education Unit.
• Elected leader (Penghulu) of the group. Organised group activities including bowling tournament and producing souvenir VCDs for the participants.
• Attached with the IT and Media Services Department of Universiti Teknologi Petronas (UTP) as an IT Executive trainee under the same programme.
Sept 2002 – June 2003
Residential Computing Advisor (RCA), warwickpiazza.net, Information Technology Services, University of Warwick
• Part of a ‘pilot’ team of 12 students working as a support system to maintain the efficiency of the University residential network.
• Setting up of the ‘PiazzaClick’, an online newsletter for students about safe-computing and network security as part of a group project.
2001 – 2003 University of Warwick, UK
Malaysian Students Association (MSA)
• Webmaster. Maintenance and administration of the society’s website.
• Involved heavily in the administration, acting and performing in the Warwick University Malaysia Night, the biggest event for the MSA, which attracted more than 500 people at the Warwick Arts Centre for 2 consecutive years.
• Choreographed and performed the Malay Martial Arts Silat demonstration for the One World Week Event, a showcase of international cultural gathering.
• Represented the MSA in football and won numerous tournaments.
July 2000 Kalsom Project Charitable Organisation, Malaysia
Facilitator, Volunteer work at a rural school in Johor, assist and motivate students from poor socio-economic backgrounds to improve academically.
Languages : Malay (fluent) English (fluent) Arabic (basic)